The Colorado Rockies Are Really Good At Social Media


Mar 1, 2015; Scottsdale, AZ, USA; Colorado Rockies outfielder Carlos Gonzalez (left) and infielder Nolan Arenado pose for a portrait during photo day at Salt River Fields. Mandatory Credit: Mark J. Rebilas-USA TODAY Sports

You’ve probably seen this already, but the Colorado Rockies are having players take time out of their day to… read mean tweets.

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The Colorado Rockies do a good job on social media, like that one time they let Purple Row tweet for them (ok, that was this past weekend), or all the emojis they use (ignore emojis at your own peril as you go to the old folks’ home, you geezers).

So when the Rockies decided to have players read mean tweets… what could go wrong?

Watch the Rockies read mean tweets. You can also follow the hashtag #RockiesReadMeanTweets.

How the hell could there be mean tweets about Nolan? I mean, LaTroy Hawkins and Daniel Descalso I guess I understand… but Nolan?

Why does all this matter? Well… too often, fans (you know exactly who you are) take baseball way too seriously, forget that it’s a game, and fire off some dumb, half-witted “hot take” to a player, or about a player, that all too often becomes an attack on the person, not the player.

Obviously, the Rockies PR people picked very specific tweets for their players to read, because there’s a lot worse out there than what we see on video. (Although that tweet to LaTroy Hawkins was downright hilarious, and in my own opinion, I thought to be a great example of good-natured ribbing to a guy who can certainly take it and won’t lose sleep over it.)

But it still serves as a good reminder: stand by what you tweet, own up to what you say, and the Internet is the same as real life – there are consequences for your actions, whether you’re adult enough to own it or not.

Things like this hopefully remind us that baseball is a game. Have fun with it. Drew Stubbs’ strikeout rate is a serious thing we can analyze professionally and/or debate amongst each other. Drew Stubbs’ strikeout rate is not an affront to your masculinity as a fan, or your identity as a person.

And because of that, Drew Stubbs the person does not deserve the wrath of your own issues and shortcomings because he whiffed in a big at-bat that you’ve all of a sudden equated to, I don’t know, the apocalypse or something equally vapid. If you can’t understand that… baseball is not the game for you. Might I suggest banging your head into a brick wall repeatedly?

Remember, baseball really doesn’t matter. Like, not even at all, not even a little bit. It’s a diversion. It’s a game. Kids play it. And life doesn’t change at all if the Rockies win, or if the Rockies lose. I know, I know. Sports talk radio has conditioned you otherwise. But I’m sorry to burst your bubble: you’ll never be Jim Rome.

Have fun with baseball. Because when you don’t, you betray yourself to be a joyless, unintelligent soul who fails to understand the stark contrast between entertainment options like a baseball game, and the serious stuff in life that’s happening outside of the game. Don’t be that guy.

There are far more serious things happening than baseball. Consider #RockiesReadMeanTweets a very, very small reminder of that, in a very unique way. Kudos, @Rockies.